My 1st Million At 33 - yes, you can do it too

I’m not sure if supermarket business is now so tough that Vons/Pavillion/Safeway are resorting to some shady tactics.  I have been running into instances where the shoppers can easily end up much bigger bill than expected:

1. Very similar items that are not on-sale will be placed together with on-sale items.  Unless you read the description of the item closely, you will often pick up the items that are not on-sale.
2. On-sale items are very specific to sub-types under the same brand.  If you pick up orange juice instead of grape juice for OceanSpray brand, you won’t get the sale price.
3. Mis-placed tags or mis-placed items will cause you to pick up items that are not on-sale, when you think that you are getting a good deal.  The description can match very closely, except for the brand.
4. Prices are simply not correct at the check-out.

If you don’t check your receipt and/or roughly calculate what you are buying, 9 out of 10 times you will walk out the store with a bigger bill without knowing it.  There are no other ways besides checking your receipt and read the price tag description carefully when you shop.